Writing Better for Google’s Panda Update

Google notified the internet they had multiple rollouts for new algorithms designed to read everything published across the web. The new algorithms will be installed over time, one at a time, until the final modifications have been made to how anything written for the web is evaluated for page ranking.

With the release of the Panda Update in February 2011, writers noticed some rather frightening modifications with ranking pages. Although the search engine alterations were working for the greater good to destroy sites that were taking advantage of how search engine optimization and page ranking were evaluated, some great sites were penalized in error. Webmasters and bloggers will certainly find this information useful in getting back the terrific page rank they deserve.

No matter where your work is published online, Google’s Panda update will crawl it and effectively make an evaluation to determine where to rank it. Use the tools and techniques discussed to create better blog posts, articles, copy, editing and all online info.

Take this material and apply it to content being submitted to writing sites or with freelance writing gigs and find great search engine optimization along with page rank as well as increasing the appeal search engines will find with your passive writing income substance.

These are points to make that will make writing better for Google’s Panda Update;

Quality, quality and more quality

Quality over quantity has always been a mantra for freelance writers that are successful with their online writing career. This is a trend Google is setting for websites, blogs and other writing platforms around the internet. In order to continue a great page rank and seo make certain you have quality relevant articles that convey significant info to any reader.

Avoid any duplication

Check for original information and avoid any duplication. Each and every article should be written with original, relevant and quality content. Verify your writing using Copyscape or a similar tool. Even without a conscious choice of writing similar content, if Panda believes it is a duplicate they will set a penalty.

Reduce keyword percentages

Google is avoiding search engine optimization through the eyes of a machine and working more toward reviewing sites and information in the same way a human evaluates one. Reduce your keyword and keyword phrase percentages and increase original content for better word flow. This is especially true if you have high keyword percentages.

Reduce ad to content ratio

Too many ads on a page will hurt you with the Panda algorithm. Although ads are usually how a lot of writers make their bread and butter, having a high ad to content ratio is not what will endure you to the new updates. In fact, lower ad to content ratios is a good thing.

High page rank with lower ad ratio means more people or readers see your content and more sales will be made with fewer ads. In the end you can make more money online with your writing with fewer ads.

Don’t have any empty pages

Multiple pages with a website or a blog are not necessarily a bad thing. Pages with little or no content are a bad thing with Panda. If you have additional pages outside of your main landing page with little or no content, delete them or update them to add more quality content.

In conclusion

There were a number of wrongs that needed to be set right with numerous online writing. Anyone using black hat seo and other improper activities to make page rank, should have been weeded out with the adjustments made by the search engine. There were bad guys punished, but unfortunately some good guys were also hit hard.

Published articles and other writing was penalized in error, sites were dinged that should not have been and writers were shocked to learn their quality content no longer stood up to standards for editors and writing sites they had been a member of for a number of years. Google is working hard to correct some of these wrongs and in the meantime going forward a writer should protect their own interests with complying with the new standards that have been set.

Keep these points in mind for Google’s Panda Update to make subject matter and writing easier to withstand the algorithm standards established with Panda and see success with freelance writing income around the internet no matter where your articles are published.

any writer with an interest in writing better for Google's Penguin rollout should read this article
http://makingblogswork.blogspot.com/2012/11/writing-better-for-googles-penguin.html

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